Mobile / Web
Designed a family subscription management system that allows users to share features across multiple accounts with transparent billing and intuitive controls.
The Problem: Users wanted to share subscription benefits with family members, but the system only supported individual accounts. The challenge was to create a transparent management system where the owner could manage members without losing control over costs and active periods.
Results: The family subscription became a key growth driver for the ecosystem.
7,700+ New active users (EOP)
5,6M RUB Feature revenue
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